CONTROVERSIAL paleo baby food spruiker Charlotte Carr is moonlighting as the smooth talker behind fast-food favourites KFC, Coca-Cola and Cadbury’s.
Wellness warrior Carr is co-author with Pete Evans on cookbook Bubba Yum Yum: The Paleo Way for New Mums, Babies and Toddlers, shelved after it was reportedly deemed “potentially deadly for babies” by health experts.
The baby recipe blogger’s website Bubba Yum Yum groans with statements such as: “My focus is on fresh and organic produce. No numbers, no additives. Just real food!”
But Carr is also making money doing voiceovers on adverts for fast food, soft drink and sugar-laden products.
Carr’s agency RMK Voices confirmed she had been with the company for more than seven years and had worked on a recent KFC nuggets advert.
Her profile on the agency’s website states she has “voiced some of the country’s most well-known campaigns” which includes Diet Coke, Uncle Toby’s and Cadbury.
Carr’s dulcet tones can be heard on a Cherry Ripe advert, urging people to “try one today”.
Formerly Charlotte Gregg before marrying 2008 Australian Idol winner Wes Carr in 2012, her website tells how her “paleo way for children journey” began when her two-year old son Willow was born with a compromised gut and immune system.
These led to him being prescribed a gluten-free and dairy-free diet.
The self-described active living enthusiast also doubles as an actor, appearing on Aussie TV staples including All Saints and Offspring and, in 2006, Home and Away.
Her cookbook with MKR host Pete Evans, due to hit the shelves in weeks, was canned by publisher Pan Macmillan after health experts reportedly found a recipe for DIY baby formula made from liver and bone broth contained “more than 10 times the safe maximum daily intake of vitamin A for babies”.
I Quit Sugar author and health blogger Sarah Wilson said health bloggers needed to be responsible.
“We have to be aware that if we are giving out these health messages it can’t be just care, but comes with a lot of responsibility. We’ve got to be very transparent,” she said.
Carr and her management declined to comment.